Andrea Leda bio picture

Bend OregonThese are a few behind-the-scenes from an early (early) sunrise shoot at Devil’s Lake last weekend. Driving up Cascade Lakes Hwy with the orange sun just illuminating Mt. Bachelor, as the fog rolled over the lakes, is a sight I will never forget. There is something magical about dawn and the waking of a new day.

I am hitting pause today to reflect and express some much-needed gratitude. As I round the corner and count down the final 11 days until Awaken Your Practice I need to take a deep breath. I have been traveling, adventuring, writing, and preparing for this weekend since March and as it comes near I’m really just in awe.

Gratitude. The remarkable practice of recognizing the good. Something we can all do more of, don’t you think?

Just two weeks ago I was on a private vision immersion with a client and watched gratitude melt fear before my very eyes.

I felt gratitude for nature that can take my breath away looking out over Sparks lake as the sun set.

And I feel gratitude (beyond measure) for my Awaken weekend just days away and everyone who has supported me in making this possible.

After we wrapped the photo shoot we warmed up over chai and the best hot breakfast I’ve had in a long time. My dear friend and photographer, Jennifer Alyse, looked at me and asked, “how do you stay grounded?” To which I replied, without even thinking about it, “I just am.”

Hmm.

Is that true? Where did that answer come from?!

But this is one of the ways when I am in the midst of coaching, teaching, writing, travel, speaking, and creating that I keep my feet on the ground. I say thank you. For all of it. Yes, ALL of it. Even the things that push me and challenge me (which is a kind way of saying the things that light my sh*t up). Because I am also human and not exempt from struggling.

My goal isn’t to not suffer but rather to understand my suffering and be ok with it. One of the ways I do this is through gratitude. And I invite you to practice some today. Call it thankfulness, gratitude, acknowledgment, appreciation, recognition, or many of the other synonyms it doesn’t matter what you call it. What does matter (and I mean literally manifests) is born from what you SAY matters.

Here is a quick, unedited list of things I am grateful for in this very moment. I hope you make your own list and then bask in the energy of that gratitude.

People
My work
Fall
Hot coffee
Blank journals
Family
Our puppy
Yummy tea
Mountains
Birdsong
Creativity
The ability to read
Books
Home cooked meals
Taking a deep breath
Working for myself
This space here
YOU
Water
Funny movies
Money
My health
A good bottle of wine
Deep chats with my Dad
My mom’s health
My community
Intuition
Gutsy ideas
Music
Art
Post-it notes (What would I do without a list?!)
Cards on my wall
Trees
Travel
Friends
The ocean
Hiking
Meditation
My coaches
Lavender
Red maples in the fall
Fog in the morning
Walks
and my beautiful, strong, inspired, supportive, powerful, loving wife.

I could keep going. This is the joy of gratitude, it has this kind of compound effect. Try it!

In light and love,
Andrea
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Journal prompt for spiritual leaders
“I am in my own right.
I am in my own authority.
I am 
in my perfect divine timing.
I am growing and attracting.
I am reaching and rooting.
I am everything I’ve asked for.
I am clear and focused.
I am ready now.
And so it is.”
This is what my journal reads in the photo above. This is a journal entry from July 16th. I don’t remember what inspired me to write these statements or what I was reflecting on when I did but I come back to this because success is born from your beliefs and how much permission you give yourself.Not enough of us grant ourselves permission to radically succeed. To me, radical success means wealth, ease, reach, service, clarity, peace of mind, and vision.

Earning 6-figures is a result. It’s feedback that says, “Hey, you did something that added up to this number.” All results are feedback. There are some undeniable themes that led me to 6-figures but of them all there is one I borderline obsess about every day – a relationship with the not knowable, the universe, divine source, or the energy between energy. 

Ok — let me back up to August 2014. I had just left the business I found with my wife and dared to imagine I could embark on a totally new adventure all my own. And I was terrified. I had failed 8 other businesses at this point. Why would this be any different? I had to start this business with $0. And it had to make money or break even. This was the deal I made with myself.

I produced some pretty bad ideas in the beginning. And thank goodness I did because they taught me the most.

—> I learned that selling digital products to a massive market required a ton of energy and money to get in front of people. So this was out. 

—> I learned that my list didn’t love to buy from me. So creating sales funnels was also a waste of time and energy.

—> I learned that when I got in front of people (speaking, coffee, connection) magic would happen in my business. But I didn’t make this connect for almost a year. 

—> I learned that if I was working M-F and charging $75 for an individual coaching session I was not even making minimum wage. I made $4,000 my first year in business and $35k the next year before taxes.

—> I learned that I needed to change my approach to this work.

One year ago I stopped looking outside of myself for answers and I stopped listening to “marketing experts”, “Facebook gurus”, and “High-end coaches” and got very still. I listened to my heart by opening up a dialogue through my journal. Call it a portal, call it a channel, call it woo-woo, I don’t care. It didn’t bring life to my business – It brought my business TO life.

Privately I was practicing these incredible things like breath work, listening to my intuition, meditation, prayer, paying attention to synchronicity, communion with the unknown, listening to nature, and channeling my guides.

But when it came to my business – it was like I slammed the door and forgot everything I knew. I didn’t trust my gut. I didn’t ask for support. I looked completely outside myself for my business to succeed and I was failing, quick.

I felt like I was running out of time. Now, in perspective, one year to a profitable business is almost unheard of. I know this. But I made a deal with myself; this business was not to cost me or my partnership anything. And we were bordering on this deadline. I gave myself until the end of 2015 to bring home a paycheck or I was going job hunting.

I threw caution to the wind (it’s a real thing) and hired a coach I couldn’t afford AND asked him to charge me more money to hold me accountable to a BIG vision. And because I was now borrowing money to keep my business open I stopped paying for all marketing and did something no one was telling me to do – I brought massive amounts of faith and trust into what would unfold next. I surrendered.

And then magic happened. Things that shouldn’t be possible, happened.

Nike called.

I got hired to speak.

I intuited an article called, “Roots to Fruits” and filled my consults 3 months out.

I would fill my coaching program in less than 3 months.

I was a keynote for a beautiful event for women.

I started to hear some version of this over and over – “I have no idea how you ended up in my inbox/email/mail because I am not on your list but it feels like divine timing.” 

Magic. 

And the more I trusted and leaned into this faith the more people would show up.

Is this “woo-woo”? No.

We know that the act of how we observe something changes what we observe. Because light, thought, emotion and consciousness are things and they move, act, and honor our intentions we can predict our outcomes by observing our present thoughts, emotions, and expectations. (Translation: what you DECIDE will be and dedicate to both consciously and unconsciously, will be.)

Was I granted success for doing good in the world? No. Absolutely not.

It doesn’t work like that. There is no reward because this would assume some moral or ethical righteousness that is better than another. Meaning – who gets to judge what is good and what is bad? 

I practice and employ universal laws consistently and have faith that they’ve already succeeded. And then I act as though I’ve already succeeded and what I need TO succeed shows up. 

Which laws? I thought you’d never ask! (This is my interpretation of each law. There are many out there. Adopt what feels right for you.)

The Law of Reciprocity
What you give you receive. Want to receive more? Give a million times more.
The Law of Divine Compensation
You will be rewarded most when you head the call of your heart and answer your calling. To earn money from something that feels degrading to your soul, will be.

The Law of Light and Shadow
The world is your mirror. There is nothing in your field of awareness that is not also inside of you. Lean into your fears for they are your gateway to freedom.

The Law of Intention
What you intend and commit to both consciously, unconsciously and in your highest plane of existence will be. But you have to be patient. For the time is not instantaneous even if thought is.

The Law of Dharma
You have a calling. You have a pilgrimage of the soul. It’s in your bones. And when it knocks on your door, answer. 

When I paired this practice with everything I’ve dedicated my time to (see last week’s article) it adds up to what I would call success. Financially, yes. But also joyfully. I am very happy to be living in a way that shines more light on my path, my calling, and my purpose.No money can quantify the power of fulfillment. I want this for you. If you want this too, Awaken Your Practice is just around the corner.

In light and love,
Andrea
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How I got to 6 figuresSome of you will read this and LOVE what I have to say. Some will never come back because of the title alone. This is dedicated to those who stay. Read. Learn. And take these lessons to your business or your life and do whatever it takes to integrate the ones that feel right for you.

I am a spiritual coach who works with business owners, entrepreneurs, innovators and thought leaders. I teach radical success through a spiritual lens. Spiritual is, for me, connecting to my higher purpose, understanding the bigger picture, doing the inner work, and seeing things in their right place.

I don’t focus on results because they are results. There is a chain of events that lead to results. I believe if you go to the source of success you get the result you want every time. This is why I don’t do strategy. It doesn’t work if it’s where you begin. And I begin with who you ARE. Your BEing. Your beliefs and your soul.

This is how I got to 6-figures. I will do my best to outline as much as I can below. I will leave things out. Not on purpose but because when you show up every day and work on your success you forget everything you’ve done. These are what stick out most to me.

In total transparency – this is not a lead into a program or a sales funnel. I just want you to have this information. Eleven years ago when I started my first business I would have given anything to be taught these principles.

I AM enrolling for my Awaken Your Practice weekend. But I don’t teach this stuff at Awaken because these are all habits. I teach how to BE the person who knows which habits to employ for success and how to show up every day for those habits. Again, at Awaken Your Practice we go to the source of success.

In 2014 I made $4,000 in my business.
In 2015 I made $35,000.
In 2016 I will make $175,000.
In 2017 I am projecting $500,000.

How did this happen? There are SO many coaches out there teaching 6-figure systems. I know some of them personally. There are a bazillion e-books, blog posts, seminars, podcasts, coaching programs, etc. teaching you HOW to make 6-figures. You can’t pay me to help you make 6-figures because it’s short sighted.

Ok — here we go.
How I got here. These are in no particular order. And there’s more where these came from. But these are ALL things I had to work very intently to be OK doing on a daily basis.
It didn’t take me one year to go from $35k to $175k – it took me SIX years. Yes, there’s technically only one year between 2015 and 2016 but it required everything I did in the past 6 years to make this leap possible.

I mastered my craft. While people were studying SEO, social media tactics, sales funnels, etc. I had my nose in the “coaching/neuroscience/psychology/business/money/spirituality books, seminars, certifications, programs, and mentorships. I mastered what it means to be a great coach.

I hired a coach and stretched what I thought I could “afford”. I paid a coach $1,500/month for a year before I charged $1,500/month for a year. I took the risk, first.

I learned everything I could about money. All of it. I mean all of it. And that awesome Tony Robbin’s book about Money that weighs 10lbs. and is 700 pages? Read it. LOVED it. I took money seminars, went to money classes, read 50+ money books, and dealt with allllllll my money baggage. And I do mean all.

I treat my business like a business. I have a biz bank account, a biz license, disability insurance, and pay myself actual paychecks.

I set goals beyond what I thought was possible. I didn’t set out to be a 6-fgure coach, I set out to be a 7-fgure company.

I quit paying for marketing and advertising. I started to MEET people. Like, talk to real people. I had over 90 in-person conversations in 90 days last year.

I had a TON of coaching conversations. Instead of being busy trying to FB market sales funnels for an email I actively booked coaching conversations. Over 1,000 of them.

I wasn’t afraid to give my absolute best service away, for free. Of those 1,000 coaching convos I had 180 this year alone, and they were 2-hours each. These calls changed my life and my business.

I modeled successful people. If they wore a watch, so did I. If they read so-and-so book, so did I. If they meditated, so did I. If they drank kale smoothies in the morning, I tried. 😉

I grew my team. I stopped DIYing everything.

I tapped into a mission I can’t possibly accomplish and it will drive me for life.

I fell in love with this awesome and very handy resource called money.

I put blinders up to “competition”.

I invested more than $30,000 in continued education.

I practiced hearing the word no by getting over 150 of them this year alone.

I asked for criticism and honest feedback.

I did a s*#t ton of inner work.

I quit quitting when it got hard.

I gave away more than I expected to be paid for.

I read over 200 books.

I took total responsibility for my lack of success in the past.

I started a morning routine that I am dedicated to no matter the day of the week.

I cleaned up my diet. And I healed my body.

I worked less but did more that mattered.

I cut out more than 25 hours of TV per week.

I only started enrolling 10/10 clients and risked leaving money on the table.

I filled my office with affirming messages.

I cleared out toxic relationships.

I created a compelling future I can’t stop thinking about.

I realized I LOVE people.

I created a life philosophy.

Of the people I meet, have a drink with, or meet for coffee every week I make sure the majority are smarter, wealthier, and more successful than me.

I deleted social media and email from my phone and check FB 5 minutes per week.

I keep examining my life – my dreams, my fears, my triggers, what I am grateful for, what I want, who I want to be, and what I want to create. Without this, none of the above is possible. 
I should be exhausted just reading this list but this is the true cost of a 6-figure business. You can’t just sponsor a post and count your followers. I had to actively cultivate a business that was worth investing IN.

I am not exhausted. I am happy. Beyond measure. Not because of the money. I am grateful for the money. I am happy with the service I get to give because I don’t have to worry about money.

In light and love,
Andrea
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